The Blog. Forty percent.

Welcome to your first WordPress blog assignment.

This is your chance to introduce yourself, your ideas, and the direction of your blog to a real audience. Think of this as your first impression. You are not just telling people who you are. You are showing them what kind of writer, thinker, and creator you want to be.

Your first post should help readers understand you, your interests, and the purpose of your blog. It should also give them a reason to keep reading.

What You Need to Do

Two things to open before you write. The step by step guide shows this exact post being written on a real blog, weak first draft and all. The finished example shows the standard you are aiming at.

For this assignment, create one of the following on your WordPress blog:

• Option 1: An introductory blog post
• Option 2: An "About Me" page

Whichever option you choose, your writing should introduce you clearly and professionally while also explaining what your blog will focus on this semester.

Your Post Should Include

• introduce who you are
• explain what your blog will be about
• identify your main interests, themes, or topics
• explain why you decided to start this blog
• show what readers can expect from you
• make clear who your audience is
• explain what value your blog will offer readers

This is not just a personal diary entry. Your audience is public and global, so your writing should be meaningful, purposeful, and interesting to others.

Requirements

• Write until you think it is done, long enough to actually say something, not padded to hit a number
• at least 3 images that represent you, your interests, or your blog topics
• a blog layout or design that matches your topic, tone, and audience
• a published post or page on WordPress

Questions to Help You Think

You do not need to answer every question directly, but these can help you build your post:

• Why are you blogging publicly?
• What is the purpose of your blog?
• What topics or niches do you want to explore?
• Who is your target audience?
• What do you hope to achieve this semester?
• What excites you about blogging, storytelling, or sharing ideas online?
• What background, experiences, or perspectives do you bring to this space?

Important Guidelines

Be yourself, but be purposeful. Your post should feel natural, warm, and professional. Let your personality come through, but do not be too casual or careless. This is your first step in building your digital presence.

A few important reminders:

• Write for a global audience. Avoid local references without explanation. For example, instead of saying, "I live near Wangsimni," explain it more clearly: "I live in Seoul, South Korea, and study at Hanyang University in the Wangsimni area."
• Make your content useful. This post should not be only about you. It should also help readers understand what they may gain from following your blog.
• Everything should have a purpose. Do not add random details. Think about why each sentence is there and how it helps introduce your blog.
• Invite engagement. Ask a question, encourage comments, or give readers a reason to respond.

Writing Advice

Do not wait for the perfect sentence. Start writing.

Your first draft does not need to be brilliant. It needs to exist. Once your ideas are on the page, you can revise, improve, and shape them into something stronger.

Good bloggers do not just write. They rewrite.

Submission Instructions

• Publish your post or page on WordPress.
• Submit the direct URL link to the blog post or page in the LMS submission area. Do not submit the WordPress login page.
• Copy and paste the same link into the Group Blog Post for Week 1, or add it to the shared class signup sheet.
• Make sure your link works and takes me directly to the correct page.

Grading Overview

This assignment is worth 30 points and will be graded on: audience and purpose, use of images, length and development, invitation for comments and engagement, correct submission of the URL, and writing quality. Check the rubric in the LMS before submitting so you know exactly what is expected.

Final Note

This is your opportunity to make a strong start. Show some personality. Show some direction. Show that you understand who you are writing for and why your blog deserves attention.

Make it thoughtful. Make it clear. Make it worth reading.

Happy blogging.

Open in the LMS to submit →

A review nobody finishes reading is a review that does not exist.

For this post, pick a product, a service, a place, a book, a film, a restaurant, anything inside your niche that you have actually used. Then write the review that stops someone mid-scroll, earns the click, and holds them to the last line. That is a craft problem, not a talent problem, and this brief gives you the five pieces that solve it.

Why This Post Matters

A review is the fastest way to earn the "Experience" part of E-E-A-T, the signal search engines and AI answer engines are both now trained to look for: proof a real person actually used the thing. That is also the whole pitch of your brand, a stranger deciding whether to trust you. Do not write the review the internet already has a hundred of, write the one only you could write, and make it worth someone's four minutes.

The Five Craft Elements

Every strong review, anywhere on the web, is built from the same five pieces. Miss one and the review leaks readers.

• Title. Specific beats clever. "I Tried 6 Protein Powders. Only One Didn't Taste Like Chalk" beats "My Thoughts on Protein Powder" every time. Add a number or a strong qualifier, promise a verdict, and keep it under 65 characters so it is not cut off in search and social previews.
• Hook. Your first three lines decide whether anyone reads the fourth. Open with a scene, a bold claim, or the question your reader is already asking. Never open with background, and never open with your conclusion, that is what the ending is for.
• Headings. At least four, real H2 or H3 tags, not bold text pretending to be a heading. A reader who only scans your headings should still be able to follow the shape of your review.
• Hyperlinks. At least three, embedded in real anchor text, never a raw URL sitting on its own line. Link the product or service itself, a related source, and one classmate's post.
• Images. At least two, one near the top, both captioned. Images should do work, not decorate: show the product in use, prove you were actually there.

The Seven Sections Your Review Needs

• Introduction and hook, momentum, no verdict yet
• Background: who made this, and why that matters
• Target audience: who this is actually designed for
• Analysis: real strengths and real weaknesses, not a surface pass
• Your take: your specific, personal verdict, saved for here
• Recommendation, tied to your own readers
• Call to action: one clear next step

The Thing That Actually Loses Readers

Readers do not finish things. On a typical post, the click gets you 100%, the first paragraph loses nearly forty percent, the halfway point loses another chunk, and only about one in five reach the end. Every one of the five craft elements above exists to close one of those exits. You are not writing for the 19% who finish anyway. You are fighting for the 38% who almost did.

Requirements

• A title under 65 characters that promises a verdict, not just a subject
• A hook with no background and no early verdict
• Four or more descriptive H2/H3 headings
• Three or more hyperlinks embedded in anchor text, including one to a classmate's post
• Two or more captioned images, one near the top
• Featured image set in WordPress
• All seven sections present, in order

Comments

Go to the Class Blog Directory and use Find Your Reading List to get your four assigned classmates for this round, each linked straight to their Review Post. Leave a real comment that engages a specific point, "great post!" earns nothing. Reply to anyone who comments on yours within a day, while it is still warm.

Writing Advice

Name your criteria before you give the verdict. Include the one flaw that almost changed your mind, a review with no weaknesses reads as an ad. And write the verdict like you actually have one: "Track 4 is the reason this album exists" beats "I enjoyed it a lot" every time.

Grading Overview

This assignment is worth 50 points, graded on thoroughness and depth, the craft elements (title, hook, headings), writing quality and voice, images, hyperlinks, and a correctly submitted comments section and URL. Check the full rubric in the LMS before you submit.

Final Note

None of the six most common mistakes on this post are about writing talent, they are decisions you now know how to make. Read it once out loud before you publish. If your first line could open anyone's review of anything, it is not a hook yet.

Open in the LMS to submit →

Anyone can post an opinion. This post asks for something harder: writing that feels informed, credible, and useful, and still sounds like you.

By now your blog should be less a place for random thoughts and more a space that reflects what you actually know. This week you go deeper into that space and prove it. Your reader should finish this post believing you understand your niche, not just that you have one.

Why This Post Matters

This is the post where your site starts building real authority, not just posts. Search engines and AI systems are both scoring the same thing now: does this page sound like someone who actually knows the subject, or like a summary of what everyone else already said. Common knowledge, restated, earns nothing, for your rankings or your reader. Say the thing that is actually true and actually yours.

Four Things Your Post Has to Show

• Expertise. Your reader learns something they did not know. Not "I am interested in this topic," but proof of it: a trend explained, a problem broken down, something taught.
• Authority. A reason it is you saying it. Authority does not come from sounding confident, it comes from sounding prepared, doing the research, using strong examples, connecting to the bigger conversation around your topic.
• Trust. Claims are supported and weaknesses are admitted. If you mention a trend, show where it comes from. Link naturally, in real anchor text, to sources your reader would actually trust.
• Voice. It still sounds like you, not a robot performing professionalism. Your best writing on this post usually sounds like your normal writing, just more focused and more intentional.

Narrow Your Niche First

Broad topics are where authority posts go to die. "Fitness" is not a topic anyone can own in one post; "why beginners quit the gym after one month" is. Take whatever you write about and narrow it once, then narrow it again. Specific beats general every single time.

Too broad	Narrow enough to own
Fitness	Why people quit the gym after one month · recovery habits for busy students
Music	Why vinyl culture still matters · how DJ culture has changed
Travel	Neighbourhoods tourists ignore · budget travel for students in Korea

Choose Your Angle

You can build authority with a trend post, an opinion piece, a how-to guide, a case study, a comparison of tools or brands, a personal reflection, a myth your niche keeps getting wrong, a resource list, or a discussion of ethics or change in your field. Pick whichever direction actually fits your blog and your reader.

Think Past Yourself

A good authority post is not "this is what I like." It is "this is why this matters, and here is what you should notice." Ask why your topic matters right now, what is changing in it, what your audience still misunderstands, and what makes your perspective useful here specifically.

Requirements

• A strong, specific title
• An opening that earns interest quickly, no throat-clearing
• Clear, descriptive headings throughout
• Several credible outside sources, linked naturally in anchor text
• Visuals that support the argument, not decorate it
• Your own perspective or insight, clearly present
• A clear takeaway by the end

Writing Advice

"It can be argued that adherence rates among novice trainees are subject to numerous contributing factors" is not authority, it is a disguise. "Most beginners quit in week three. I did too, and the reason was boring: nobody told me what to do on the days I felt fine" is authority. Expertise is what you know. Trust is what you let the reader verify.

Grading Overview

Worth 70 points, the largest single post so far, with Expertise, Authority, Trust and Voice each marked separately at 10 points, plus additional marks for structure and sourcing. Check the full rubric in the LMS before you submit.

Final Note

I am not looking for a longer post, I am looking for a stronger one. Show me you understand how real blogs build trust, and that your niche means more because you actually have something to say about it.

Open in the LMS to submit →

Seven items means seven payoffs. A list post only earns its format when every single entry gives the reader something they can actually use before lunch.

This week you build a listicle: a post structured as a list, where the list itself is the argument. It should be genuinely useful, genuinely scannable, and it should sound like you the whole way through, not like a neutral list a search engine generated.

Why This Post Matters

A listicle is the format most likely to feel disposable, and the format most likely to get read, so it is the best place to practice the difference. The version that ranks and gets shared is not the one repeating advice already on page one of Google, it is the one with a genuinely new angle and your actual opinion in it. Same structure, different standard: useful and new, not just organized.

Choose a Topic That Serves Your Reader

Pick something inside your niche that solves a real problem your reader has. Think about what they actually need before you think about what is easy for you to write. The strongest posts go beyond basic information, so choose a topic where you can offer real insight, not just repeat what everyone else already says.

Every Item Does Four Jobs

• A clear heading, the tip itself, in words, not "Tip 3"
• A sentence or two on why it matters
• Practical advice the reader can act on today
• Your own opinion. Rate it. Say what is overrated. Guide them, do not just describe.

"Form is important when exercising. Bad form can lead to injuries" is description. "Film your third set, not your first. Everyone looks fine when fresh, fatigue is where the form breaks" is advice. A neutral list is a search result. A list with your opinion in it is a blog post.

Attach Media to Every Item

Every list item needs at least one media element: an image, an infographic, a chart, a Google Maps embed, a short video, an internal link to one of your own earlier posts, or an external link to a credible source. If item nine has nothing to show, it usually has nothing to say, cut it or find the visual.

Open And Close With Intent

Your introduction's only job is proving the list is worth the next four minutes: open with a statistic, a question, or thirty seconds of your own experience, then say plainly what the reader walks away with. Your conclusion should summarise the real takeaways and end with a clear call to action, try the tips, leave a comment, share the post.

Requirements

• Write until you think it is done, not to a target length
• A catchy, specific title
• A hooked introduction, no filler opening
• Five to ten list items, each with a heading and real explanation
• At least one media element per item
• At least one internal link and one external link, placed in anchor text
• A conclusion that summarises and ends on a call to action

Writing Advice

Read item six out loud. If it sounds like filler, your list was five items all along, and that is fine, seven strong items beats ten soft ones. Run your draft against the Nine C's from the workbook: clear, concise, concrete, correct, coherent, chunked, clickable, connected, and closing on a real next step.

Grading Overview

Worth 70 points. Authenticity and Voice carries the largest single share at 20 points, with List Item Quality and Topic Relevance marked separately at 10 points each, plus the remaining marks on structure, media and links. Voice is not a bonus here, it is the biggest line on the rubric.

Final Note

Think of this as content marketing, you are not only writing, you are standing behind your ideas. Structure, media and real insight are your tools. A list is a promise made ten times, keep all ten or make fewer promises.

Open in the LMS to submit →

You ran a real survey this week and got real answers. This post is where you find the one number that surprised you, and build the writing that makes a stranger care about it.

If you built your infographic with a partner, that is fine, plenty of you did. But the blog post itself is yours: your own audience, your own voice, your own interpretation of what the data means.

Why This Post Matters

Original data is one of the strongest authority signals you can put on a site, for a human reader and for an AI summarizing the page: it cannot be found anywhere else, because you are the one who ran the survey. That is the whole purpose of this post, for your brand and your site both. A chart with no story attached is invisible to either audience. The commentary is what makes it worth citing.

A Chart Is Not A Story

The infographic is a storytelling tool, not decoration. Do not upload the whole thing at once and call it a post. Break it into sections, one chart or visual at a time, and write the commentary that turns each piece into an argument. The complete infographic goes at the very end, once, as the final image.

Find Your Story First

• Support a hunch: use the data to confirm or challenge something you believed
• Surprise or challenge common knowledge: reveal something unexpected
• Show a trend or a change: what shifted, and over what time
• Name the meaning: why this matters culturally, socially or commercially
• Make it useful: help the reader decide or learn something
• Make it personal: connect the finding to yourself or your reader

Nobody shares a chart. People share what the chart made them realise.

Write The Commentary, Not Just The Caption

Each section should explain what its visual means and why it matters, using comparisons or examples to help the reader see the connection. A worked example from the same framework: "62% left within ten minutes because of the music. Not the seating, not the price, not the wifi." The chart is the evidence. The commentary is the writing, and the commentary is what gets graded.

Design And Sourcing Rules

• Four or five colours, held consistently, not a rainbow of categories
• Two fonts maximum
• Your single best number on top, evidence underneath, fine print last
• Three credible sources from this year, cited with a real name and link, "Source: Google" is an automatic fail
• Always print the sample size, your n, on every chart

SEO And Formatting

Use the same on-page basics from earlier posts: a clear, specific, keyword-carrying title, section headings that guide the reader through the story, embedded links to reliable sources or classmate posts, and descriptive captions with alt text on every visual.

Requirements

• Survey-based data, told as a story with a clear narrative arc
• Infographic broken into sections with commentary, not pasted in whole
• Full infographic placed once, at the end, for context
• Three or more sources from this year, cited and linked
• Consistent colour and type system across the visuals
• Published live URL, share option enabled

Comments

Two comments required on classmates' posts. Use Find Your Reading List on the Class Blog Directory to get your four assigned readers for this round.

Grading Overview

Worth 50 points: Results and Storytelling carries the largest share at 15 points, with Structure and Display and SEO and Readability marked at 10 points each, plus Conclusions and Insights. Check the full rubric in the LMS.

Final Note

The layout is the logic. If the infographic reads out of order, no colour scheme saves it, and if the story is not written in words around it, the chart is just decoration.

Open in the LMS to submit →

The best posts do not show, they connect. This week's challenge is to make a post that makes people feel something: laughter, nostalgia, frustration, pride, or quiet recognition.

Think about the moments everyone in this class already knows: exam stress, missing home, not fitting in, finding joy in something small. Turn one of those shared experiences into something visual and honest.

Why This Post Matters

Voice is the one thing a template, a search algorithm, or an AI system cannot fake convincingly, which is exactly why this post exists. Engagement is not decoration on top of good content, for a brand or a site it is the actual goal: a reader who feels something is a reader who remembers your name and comes back. Be new, be specific, be yourself, that is the whole assignment.

Name The Feeling Before You Open Canva

You are not inventing the feeling, you are naming it faster and more precisely than anyone else in the room. "Group projects" is a topic. "The moment nobody replies in the group chat" is a feeling. Pick the territory that fits your blog, university life, life in Korea, pop culture, personal growth, and find the specific moment inside it.

What You Are Making

• Three memes. Two may use a known template. One must be built from a photo you took yourself, it adds authenticity a template cannot fake.
• Two GIFs. One can be a borrowed reaction GIF. One must be self-made, filmed or animated by you.
• The writing around them. The paragraph that explains why you made each one and what you were reaching for. The meme is the joke, the paragraph is why anyone comments.

Write It Like You Are Talking

"This meme represents the anxiety experienced by students during examination periods" is explaining the joke, and explaining a joke kills it. "Three coffees in and I still cannot remember what the first chapter said. This one is for whoever else is awake right now" is being in it. Second person, present tense, one concrete detail, and an invitation, that is what actually moves a reader to comment.

Why Anyone Shares Anything

People pass things on for four reasons: a strong emotion, practical value, a surprise that breaks an assumption, or the social currency of looking funny or informed for sharing it. Correct and well designed is not, by itself, a reason to share. Aim for one of the four, on purpose.

Requirements

• Three memes, two may use templates, one built from your own photo
• Two GIFs, one may be a reaction GIF, one made or filmed by you
• Real written reflection under each visual explaining why you made it
• Conversational tone throughout, no "this represents" academic distance
• Tools used (Canva, Giphy, CapCut, Photoshop, or others) listed in your submission comment

Comments

Two comments required on classmates' posts, assigned through Find Your Reading List on the Class Blog Directory.

Grading Overview

Worth 50 points. Authentic Voice is the largest single criterion at 20 points, with the GIF worth 15 and the meme worth 10. Voice, again, outweighs the visuals themselves.

Final Note

Be honest, be a little weird, just do not be boring. The posts that get remembered are the ones where someone reads it and thinks: I have felt that too.

Open in the LMS to submit →

This week you are not just reviewing podcasts, you are doing market research for your own episode. In a few weeks you plan, record and edit one yourself, and the fastest way to learn what works in the medium is to listen critically to people already doing it.

Why This Post Matters

Reviewing critically, before your own episode exists, is how you build authority in a medium you have not published in yet. It is also market research: you are learning, in public, what makes a listener stay past the first minute. Both matter for your site and your brand, an audience trusts a creator who clearly understands the format, not just one who has a microphone.

Pick Two Podcasters, Same Field

Choose a field you actually care about, K-pop, gaming, fitness, finance, true crime, film, travel, whatever it is, then pick two podcasters working in that same space and put them head to head. Both in English, both at least 15 minutes long, close enough to compare fairly but different enough to actually contrast. Listen to one full episode from each.

Listen Like A Producer, Not A Fan

Take notes as you go, not for entertainment but for technique. Pay attention to the opening (how do they hook you in the first 60 seconds?), the structure (segments or one loose conversation?), voice and energy, content depth, production quality, and how each one closes. Mark timestamps when something stands out, good or bad, you will need them.

Write The Comparison

Use headings to organise your sections and cover, in order:

• Who both podcasters are, their show, their background, independent or part of a network
• Genre and purpose: inform, entertain, inspire, or some mix, for each
• Target audience: who each one is actually speaking to, and how tone and language show it
• The head-to-head: hosting style, storytelling and structure, production quality, content depth, chemistry
• The good and the bad, with specific timestamps: "at 12:45 the host interrupts the guest mid-answer" beats "the host is rude" every time
• Your recommendation: pick a winner and say why, or say who each one suits best, "they're both good" is not a recommendation

What You Are Stealing, What You Are Avoiding

This is the section that ties everything to your own podcast. Name three specific techniques you will adapt, not "be engaging" but the actual move that worked and why. Then name three specific mistakes you will avoid, not "don't be boring" but the actual moment that lost you as a listener. These six lines are the real deliverable, the review is just how you organised the thinking to get there.

Requirements

• Two podcasters, same field, both episodes at least 15 minutes, both in English
• All six sections above, each under its own heading
• At least one specific timestamp cited as evidence
• A clear recommendation, not a hedge
• Three things you will adapt, three mistakes you will avoid, both specific

Comments

Two comments required on classmates' posts, assigned through Find Your Reading List on the Class Blog Directory.

Grading Overview

Worth 50 points. Your Opinions carries 15 points, the Head-to-Head comparison 8, and the Steal/Avoid section 8, with the remainder on structure and sourcing.

Final Note

Every podcaster you listen to this week is teaching you something for free. Your job is to notice, write it down, and actually use it when it is your turn behind the mic.

Open in the LMS to submit →

You planned it, you recorded it, now you publish it. This is the final step in the podcast project, and where a lot of students lose points they should not. The audio file is not the deliverable, the post is. A great episode buried in a sloppy post still loses listeners in the first ten seconds.

Treat this the way the stronger podcaster from your Podcast Review treated their own show page: clean, organised, branded, professional. Three things, in order: make people want to listen, make it easy to listen, make it look like you meant it.

Why This Post Matters

This is where authority meets discoverability. You made something real, that is the E-E-A-T case for you as a creator, but if the post is not built so a stranger and a search engine can actually find and finish it, none of that authority reaches anyone. Publishing well, on purpose, is its own skill, separate from producing the episode, and it is the skill this post is grading.

Embed It, Do Not Link It

Upload your finished episode to SoundCloud, Podbean, or another platform that supports embedding, then embed the player directly into the post so it plays without leaving the page. A link to SoundCloud is not an embed, and a broken embed is worse than no embed. Open the published post in a private browser window and press play before you submit.

Introduce It Without Spoiling It

Write a short intro that creates curiosity without giving everything away: the topic and why you chose it, the format (interview, discussion, storytelling), the main ideas you explore, and one real hook, a surprising fact or a great line from your guest, teased and never resolved. Think back to whichever podcaster won your Podcast Review, borrow their energy for the open.

Name Your Audience

One or two sentences, specific, not "everyone." "This episode is for university students thinking about studying abroad in Korea" is an audience. Then show, briefly, how your style and topic choices actually serve that listener.

Support It With Real Media

At least three supporting visuals: photos of you or your guest, screenshots, graphics, or imagery tied to the topic, each with a one-line caption explaining why it is there. A photo of your guest during their introduction is meaningful. A stock photo of a microphone is not. Place them through the post to break up the text.

Add Your Logo

Your logo goes in two places: inside the SoundCloud widget as the episode artwork, and visibly placed in the post near the embed. Recommended size 1500x1500px, square. A clean logo signals you took this seriously, a blurry one or none at all signals the opposite.

Structure And SEO

H2 and H3 headings to break the post into sections, short paragraphs of two to four sentences, relevant keywords in the title and first paragraph, and internal or external links where they add real context, to your guest's work, related articles, or your own earlier posts.

One Future Episode, Teased

Close with one topic you would explore next: what it is, why it is worth listening to, and what angle would make it different. This shows you are thinking like a creator with a long view, not someone closing out an assignment.

Your Reflection

Write three honest paragraphs in the submission text box: what you actually learned (specific, not "I learned how to interview"), what was genuinely challenging or surprising, and what you would change next time, the most important paragraph of the three. Do not perform humility, be honest, the students who write real reflections improve fastest.

Requirements

• Working embedded player, tested before submission
• Spoiler-free intro covering topic, format, main ideas, and one teased hook
• Named, specific audience
• Three or more captioned supporting visuals
• Logo in the episode artwork and visibly in the post
• H2/H3 structure with relevant keywords and real links
• A future episode idea, briefly pitched
• Three-paragraph reflection submitted in the text box

Grading Overview

Worth 50 points: Voice carries 15, the Audio Embed 8, and the Reflection 10, with the remainder on media, structure and SEO.

Final Note

If your post makes someone want to listen, makes it easy for them to listen, and looks like you meant it, you have done the assignment.

Open in the LMS to submit →

This is the post that frames your finished video series, the last thing you publish this semester. It should preview the work without spoiling it, embed the series properly, and reflect honestly on what fifteen weeks of making this actually taught you.

Why This Post Matters

This is the post someone actually searching your name will find, an employer, a future collaborator, future you. It is the proof, in writing, that the growth this semester was real and specific to you, not a template anyone could have filled in. Say something true and new here, not the polished, generic wrap-up everyone is tempted to write.

What Your Post Needs To Cover

• Purpose and topic. What is the series about, and what actually pulled you toward it, travel, food, fashion, something entirely your own. Say what you were reaching for.
• Content overview. Give your reader a real sense of what the series contains, an interview series, a diary, a tutorial, without describing every beat. This is a preview, not a transcript.
• Intended audience. Name who this is for, specifically. Show you understand what that viewer wants and that your choices were made with them in mind.
• The making of it. Your honest experience through the process: what you loved, what surprised you, what did not go the way you planned. This is not an academic essay, let your actual voice come through.

Preview It, Do Not Spoil It

Your reader should finish this post curious enough to press play, not already knowing how it ends. Tease the best moment, do not resolve it. If your preview gives away every key beat, there is nothing left for the video to do.

Reflect Honestly

This is where the marks actually are. Say what you learned that is specific, not a summary of what you did. What was harder than you expected, editing, filming, hearing your own voice back, and what would you do differently if you started the series again tomorrow. Genuine growth reads completely differently from a checklist, and it is easy to tell the difference.

Embed The Series Properly

Embed your YouTube or Vimeo video directly into the post so your reader can watch without leaving the page, no bare links. Test it on both desktop and mobile before you submit, most of your classmates will open this on a phone.

Requirements

• Write until you think it is done, not to a target length
• Purpose, content overview, intended audience and your process, all covered
• A preview that builds curiosity without spoiling the content
• An honest, specific reflection, not a summary
• Video embedded and playing directly inside the post, confirmed on mobile and desktop

Comments

Watch and comment on 10 classmates' final videos, assigned to you on the LMS after the due date, you get one day to complete this. Skipping it means no grade for your video, so do not leave it.

Grading Overview

Worth 50 points. Authenticity and Personal Voice is the largest single criterion at 20 points, with the Preview worth 8 and the Reflection worth 5, alongside marks for a correctly embedded, correctly positioned video.

Final Note

Fifteen weeks ago none of this existed. This post is where you get to say, plainly, what you built and what it cost you to build it. Make it unforgettable.

Open in the LMS to submit →